„Creative Concert Production and Entrepreneurship”  by Andreas Sønning is a comprehensive guide that bridges the gap between artistic vision and practical implementation in the music industry. 

Drawing from over three decades of international experience, Sønning offers innovative frameworks for interdisciplinary collaboration, ethical production practices, and dynamic concert dramaturgy. 

The book provides practical models and case studies, equipping musicians, producers, and cultural leaders with the tools to navigate the evolving landscape of music production and performance. It explores the integration of art, business, and technology, offering insights into sustainable career development and creative entrepreneurship in the performing arts.

Why attend?

• Explore innovative frameworks for integrating art, business, and technology, aligned with the Classix’s Revelations! theme of 2025.
• Hear insights from Sønning’s collaborations across 28 countries, including partnerships with institutions like the Kennedy Center and multinational corporations.
• Explore career opportunities beyond traditional paths, learning how to blend your artistic skills with entrepreneurial thinking for a sustainable future in music.

Praised as “a must-read for developing cultural entrepreneurs” (Dr. Breda Kenny) and “a guide to sustainable careers in music” (Emmanuel Bleuse), this launch is a highlight of the 2025 Classix-in-focus’s mission to redefine classical music’s role in contemporary society.